Ethics
We are constantly evolving — learning more, developing new processes, finding new ways to do better by our planet and our fellow humans.
We are also passionate about inclusivity, and want to ensure that everyone can feel represented by the examples of beauty we promote. Through our marketing activities, we are committed to showcasing a mix of genders, cultures and communities, with a focus on those who are typically underrepresented through mainstream fashion, luxury and beauty media.
We endeavour to always:
Use materials and manufacturing processes that are as ethically sourced and as low impact as possible.
Provide a fair and safe supply chain for every person involved with our business.
Support our employees to be part of a conscious, happy and healthy workplace with a strong life ethic.
Focus our day-to-day operations to have the least environmental impact as possible.
We carefully consider who we partner with, and take responsibility for our business relationships by:
Visiting some mines we work with in person to check their impact level, processes, and work conditions
Visiting some of our suppliers to see their processes and treatment of people.
Maintaining an open and honest dialogue with suppliers about their ethical stance to make sure we are aligned
How can our customers help?
You can play your part in our ethical approach by giving us your honest, constructive criticism. Ask questions about any area of our business, keep us honest, and help us consider ethical aspects we might not already be aware of. Start conversations about ethical jewellery and fashion in your community. Let your money do the talking, and choose to support businesses that are trying to do right by people and the environment.